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"People always want something more than immediate joy or that deeper sense called happiness. This is one of the secrets by which we shape the fulfillment of our designs. The something more assumes amplified power with people who cannot give it a name or who (most often the case) do not even suspect its existence. Most people only react unconsciously to such hidden forces. Thus, we have only to call a calculated something more into existence, define it and give it shape, then people will follow."
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Exlpore more Influence quotes
"The greatest goal is to be a God-carrier in your sphere of life."
"The pen is mightier than the sword as long as it doesn't run out of ink."
"To Influence Every Sphere Of Society Is To Engage The Power Of The Gospel."
"Be a source of influence to others."
"Suspense consumes your opponents, whereas mystery intrigues your followers."
"Value system also comes from the mass media of the land."
Explore more quotes by Frank Herbert
"In their passion for sameness, the tyrants made themselves more and more powerful. All others grew correspondingly weaker and weaker. New bureaus and directorates, odd ministries, leaped into existence for the most improbable purposes. These became the citadels of a new aristocracy, rulers who kept the giant wheel of government careening along, spreading destruction, violence, and chaos wherever they touched."
"Schools were started to train human talents... The Guild... emphasizes almost pure mathematics. Bene Gesserit performs... politics. The original Bene Gesserit school was directed by those who saw the need of a thread of continuity in human affairs. They saw there count be no such continuity without separating human stock from animal stock - for breeding purposes."
"A single obscure decision of prophecy, perhaps the choice of one word over another, could change the entire aspect of the future. He tells us "The vision of time is broad, but when you pass through it, time becomes a narrow door."
"Don't give over all of your critical faculties to people in power, no matter how admirable those people may appear to be. Beneath the hero's facade you will find a human being who makes human mistakes. Enormous problems arise when human mistakes are made on the grand scale available to a superhero. And sometimes you run into another problem. It is demonstrable that power structures tend to attract people who want power for the sake of power and that a significant proportion of such people are imbalanced - in a word, insane."
"Most civilisation is based on cowardice. It's so easy to civilize by teaching cowardice. You water down the standards which would lead to bravery. You restrain the will. You regulate the appetites. You fence in the horizons. You make a law for every movement. You deny the existence of chaos. You teach even the children to breathe slowly. You tame."
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