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"Our reputation is more important than the last hundred million dollars."
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"You always get more respect when you don't have a happy ending."

"The purest treasure mortal times afford Is spotless reputation that away Men are but gilded loam or painted clay."

"The company you keep determines how others view you. Identify with mediocrity and you will be labeled sub par. Collaborate with questionable people and your reputation becomes suspect. Guilt by association can end a career, hurt your business and cost you friends. Choose alliances wisely or you may be condemned for someone else's sins."

"Cole Porter had a worldwide reputation as a sophisticate and hedonist."

"That incident ruined my reputation for 10 years. Get one Beatle drunk and look what happens!"

"It is certain that concentration camps had a bad reputation with us."

"Repetition makes reputation and reputation makes customers."

"Even doubtful accusations leave a stain behind them."

"He that hath lost his credit is dead to the world."
Explore more quotes by Rupert Murdoch


"I try to keep in touch with the details... I also look at the product daily. That doesn't mean you interfere, but it's important occasionally to show the ability to be involved. It shows you understand what's happening."


"There is so much media now with the Internet and people, and so easy and so cheap to start a newspaper or start a magazine, there's just millions of voices and people want to be heard."


"I'm a catalyst for change. You can't be an outsider and be successful over 30 years without leaving a certain amount of scar tissue around the place."


"Much of what passes for quality on British television is no more than a reflection of the narrow elite which controls it and has always thought that its tastes were synonymous with quality."


"You can't build a strong corporation with a lot of committees and a board that has to be consulted every turn. You have to be able to make decisions on your own."


"I think a newspaper should be provocative, stir 'em up, but you can't do that on television. It's just not on."


"In motivating people, you've got to engage their minds and their hearts. I motivate people, I hope, by example - and perhaps by excitement, by having productive ideas to make others feel involved."


"The world is changing very fast. Big will not beat small anymore. It will be the fast beating the slow."


"No one's going to be able to operate without a grounding in the basic sciences. Language would be helpful, although English is becoming increasingly international. And travel. You have to have a global attitude."
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