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David Ogilvy

"The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account."

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"The relationship between a manufacturer and his advertising agency is almost as intimate as the relationship between a patient and his doctor. Make sure that you can life happily with your prospective client before you accept his account."

Explore more quotes by David Ogilvy

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David Ogilvy
"In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create."
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David Ogilvy
"Much of the messy advertising you see on television today is the product of committees. Committees can criticize advertisements, but they should never be allowed to create them."
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David Ogilvy
"The secret of long life is double careers. One to about age sixty, then another for the next thirty years."
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David Ogilvy
"Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous."
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David Ogilvy
"I do not regard advertising as entertainment or an art form, but as a medium of information."
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David Ogilvy
"I have a theory that the best ads come from personal experience. Some of the good ones I have done have really come out of the real experience of my life, and somehow this has come over as true and valid and persuasive."
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David Ogilvy
"Political advertising ought to be stopped. It's the only really dishonest kind of advertising that's left. It's totally dishonest."
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David Ogilvy
"There are very few men of genius in advertising agencies. But we need all we can find. Almost without exception they are disagreeable. Don't destroy them. They lay golden eggs."
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David Ogilvy
"Every advertisement should be thought of as a contribution to the complex symbol which is the brand image."
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David Ogilvy
"Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom."

Exlpore more Life quotes

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Aberjhani

"Will a loving God send a man to hell? The answer from Jesus and His teachings of the Bible is, clearly, “Yes!” He does not send man willingly, but man condemns himself to eternal hell because . . .he refuses God's way of salvation and the hope of eternal life with Him."

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Aberjhani

"The condition you're in at this moment is the product of your previous thoughts, to change your condition, change your thoughts."

Personal Development

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Aberjhani

"Instead of clinging to the only Lifeboat that can save, we have tossed overboard biblical truths in the name of [compromise], living on the edge of life, like the man who rides the parameter of a hurricane, daring it to sweep him away."

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Aberjhani

"There's one thing you can say for air pollution, you get utterly amazing sunrises."

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Aberjhani

"There is always a path to our target, the problem is to discover it!"

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Aberjhani

"Things past redress are now with me past care."

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Aberjhani

"Some parts of life are lived in the shadows where the only sunlight you feel is the light you pray for."

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Aberjhani

"Money isn't the solution to your problems. It only lets you carry your unhappiness around in style."

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Aberjhani

"Collect memories, they are your precious property."

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