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"Politics is gut; commercials are gut."
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"Experience is in the fingers and the head. The heart is inexperienced."
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Personal Development
"And they that rule in England, in stately conclaves met, alas, alas for England they have no graves as yet."
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Personal Development
"I believe the term is 'eminent domain.'Ah, yes. That means 'theft by the government."
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Personal Development
"There is no single truth in a world ruled by many political parties."
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Personal Development
"Political or military commentators, like astrologers, can survive almost any mistake, because their more devoted followers do not look to them for an appraisal of the facts but for the stimulation of nationalistic loyalties."
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Personal Development
"Democracy is good, but it is not good for an uneducated dogmatic society. Often, that society does not know how to choose wisely."
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Personal Development
"If you have to say or do something controversial, aim so that people will hate that they love it and not love that they hate it."
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Personal Development
"Majority wins, but majority is not necessarily right and sometimes majority is awfully wrong."
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Personal Development
"A country that publicly threatens to completely destroy another nation should not be surprised when a preemptive surprise attack occurs from that nation and their allies."
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Personal Development
"The only people truly bound by campaign promises are the voters who believe them."
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Personal Development
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"We decide based on how people look; we decide based on how people sound; we decide based on how people are dressed. We decide based on their passion."
People
"One of the things that you have trouble with politicians, particularly in Washington, is when you get mad at them and you can't touch them; you can't punch them; you can't yell at them."
Politics
"Eighty percent of our life is emotion, and only 20 percent is intellect. I am much more interested in how you feel than how you think. I can change how you think, but how you feel is something deeper and stronger, and it's something that's inside you."
Change
"The principles behind explaining and educating the product or the elected official is similar, even though the actual execution of it is very, very different."
Explanation
"Politics is gut; commercials are gut."
Politics
"The Republican National Committee hired me, and they hired me because they wanted someone who could look members straight in the eye and tell them the truth."
Truth
"When I started in this business, everybody said the Democrats were the better communicators because they sounded like social workers, and Republicans were awful because they sounded like morticians. In some cases. they actually dressed like morticians."
Business
"The fundamental problem for Republicans when it comes to the environment is that whatever you say is viewed through the prism of suspicion."
Environment
"Ideology and communication more often than not run into each other rather than complement each other. Principle and communication work together. Ideology and communication often work apart."
Work
"Some people call it global warming; some people call it climate change. What is the difference?"
Change
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