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James Cash Penney

"Courteous treatment will make a customer a walking advertisement."

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"Courteous treatment will make a customer a walking advertisement."

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Asa Don Brown

"But paying is part of the game of life: it is the joy of buying that we crave."

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Personal Development

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Asa Don Brown

"Innovation comes from the producer - not from the customer."

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Personal Development

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Asa Don Brown

"Courteous treatment will make a customer a walking advertisement."

Author Name

Personal Development

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Asa Don Brown

"To Move from Woe to Wow . . . Listen Attentively Be fully present and give your customer your full attention. Stay calm and remain patient. Do not interrupt or become defensive. Let the customer express his or her concerns. Nod your head and use affirming words to show that you are listening. Repeat back and empathize, when necessary. This confirms your understanding of the problem or question."

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Personal Development

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Asa Don Brown

"The well-satisfied customer will bring the repeat sale that counts."

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Personal Development

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Asa Don Brown

"You must never actually cheat the customer, even if you can. You must make her happy and satisfied, so she will come back."

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Personal Development

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Asa Don Brown

"An artist is forced by others to paint out of his own free will."

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Asa Don Brown

"If I traveled to the end of the rainbow as Dame Fortune did intend, Murphy would be there to tell me the pot's at the other end."

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Asa Don Brown

"Pager companies are very much looking to provide new services to help them regain some of their customer base."

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Asa Don Brown

"Customer is king. I am his treasurer."

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James Cash Penney
"The best of merchandise will go back to the shelf unless handled by a conscientious, tactful salesman."

Will

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James Cash Penney
"Theory is splendid but until put into practice, it is valueless."

Practice

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James Cash Penney
"Change is vital, improvement the logical form of change."

Change

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James Cash Penney
"A merchant who approaches business with the idea of serving the public well has nothing to fear from the competition."

Business

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James Cash Penney
"It is the service we are not obliged to give that people value most."

People

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James Cash Penney
"I believe a man is better anchored who has a belief in the Supreme Being."

Trust

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James Cash Penney
"Too many would-be executives are slaves of routine."

Innovation

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James Cash Penney
"Do not primarily train men to work. Train them to serve willingly and intelligently."

Man

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James Cash Penney
"Determine to do some thinking for yourself. Don't live entirely upon the thoughts of others. Don't be an automaton."

Thought

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James Cash Penney
"The thought in my mind was that I must be a good merchant. If I were a good merchant, the rest would probably take care of itself."

Thought

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