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"Partially undermining the manufacturer's ability to assert that its work constituted a meaningful contribution to mankind was the frivolous way in which it went about marketing its products. Grief was the only rational response to the news that an employee had spent three months devising a supermarket promotion based on an offer of free stickers of cartoon characters called the Fimbles. Why had the grown-ups so churlishly abdicated their responsibilities? Were there not more important ambitions to be met before Death showed himself on the horizon in his hooded black cloak, his scythe slung over his shoulder?"
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"If a moneyed man had a "corny mind, a flatterer would immediately start chasing him like a hungry hen!"

"An honest government is the childish dream of the gullible men!"

"A country where women are not free has no chance ever to be something good and respectable!"

"It is better to go near the truth and be imprisoned than to stay with the wrong and roam about freely, master Galilei. In fact, getting attached to falsity is terrible slavery, and real freedom is only next to the right."

"In individuals, insanity is rare; but in groups, parties, nations and epochs, it is the rule."

"Foulmouthed individuals seem to have their neuron systems replaced by colon structures, given that their terminology profusely consists of "sh*t and f*ck". ['Tolerance zero']"

"The walls, where there was room, were well decorated with calendars and posters showing bright, improbable girls with pumped-up breasts and no hips - blondes, brunettes and redheads, but always with this bust development, so that a visitor of another species might judge from the preoccupation of artist and audience that the seat of procreation lay in the mammaries. Alice Chicoy...who worked among the shining girls, was wide-hipped and sag-chested and she walked well back on her heels...She was not in the least jealous of the calendar girls and the Coca-Cola girls. She had never seen anyone like them, and she didn't think anyone ever had."
Explore more quotes by Alain de Botton

"Instead of bringing back 1600 plants, we might return from our journeys with a collection of small unfAated but life-enhancing thoughts."

"Curiosity takes ignorance seriously, and is confident enough to admit when it does not know. It is aware of not knowing, and it sets out to do something about it."

"It is the most ambitious and driven among us who are the most sorely in need of having our reckless hopes dampened through immersive dousings in the darkness which religions have explored. This is a particular priority for secular Americans, perhaps the most anxious and disappointed people on earth, for their nation infuses them with the most extreme hopes about what they may be able to achieve in their working lives and relationships."

"Marriage: a hopeful, generous, infinitely kind gamble taken by two people who don't know yet who they are or who the other might be, binding themselves to a future they cannot conceive of and have carefully omitted to investigate."

"Though it may feel otherwise, enjoying life is no more dangerous than apprehending it with continuous anxiety and gloom."

"Being political doesn't only or principally mean caring what party wins the next election, to be political is to care about the happiness of strangers."

"The largest part of what we call 'personality' is determined by how we've opted to defend ourselves against anxiety and sadness"."

"We continue to need exhortations to be sympathetic and just, even if we do not believe that there is a God who has a hand in wishing to make us so. We no longer have to be brought into line by the threat of hell or the promise of paradise; we merely have to be reminded that it is we ourselves -- that is, the most mature and reasonable parts of us (seldom present in the midst of our crises and obsessions) -- who want to lead the sort of life which we once imagined supernatural beings demanded of us. An adequate evolution of morality from superstition to reason should mean recognizing ourselves as the authors of our own moral commandments."
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