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"Get up in the morning on a mission to save prospective clients from the shabby, ill-fitting, overpriced and worthless alternatives that those charlatans - who are your competition - are trying to get away with flogging them."
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"In sales, a referral is the key to the door of resistance."
"Sell the results, not the nuts and bolts."
"Someone told me that each equation I included in the book would halve the sales."
"We all need salespeople who help people with the same enthusiasm shown by a small child describing the best Christmas present EVER."
"You may have an overall target to achieve with each prospect, but if you are going to have an ideal outcome for each call, should you not also have a tolerable outcome to fall back on? Something you are willing to put up with if things don't go completely to plan, but something that still moves things forward ever so slightly?"
"If you do not believe in your product or service enough to offer it to your own family and friends, then you should question the value of what you are selling."
"You're good salesman, if you make people buyproduct they don't need."
Explore more quotes by Chris Murray
"Let your customers and prospects recommend you to each other and let you competition wish they were you. That is our mission."
"Most people haven't set themselves any course with regards to their life. They have no idea whether or not they are being blown in any useful direction whatsoever. They are just at the whim of wherever the winds of life take them."
"Plans are easy to make, dreams are easy to dream. But putting your back into it? A little bit of hard graft and discipline? That is just too scary and far too much effort for the masses."
"Customers do not want a lecture from you and they certainly don't want some juvenile in a bad suit forcing his wares upon them."
"If you don't earn their trust at the beginning, they sure as hell won't trust you with their money at the end."
"Like the evangelist, I will shine with the light I have been shown, recognise that I have the ultimate solution for all my prospects, nurture that feeling deep within, and repeat the words to myself every day, until there is no doubt in my mind that keeping such good news hidden would be the very worst type of sin."
"22% of current business-to-business salespeople will be replaced by search engines within the next five years."
"For all salespeople - Driving around and talking to people for a living, with no recognisable return for the time or money spent by your employer - is a job description that belongs in the past."
"Quite so. Quite right. And yet human beings, who dream ofbecoming more successful often fool themselves into believing thatit can happen without changing a single thing about themselves.They believe that success is some mysterious external factor thatwill just sort itself out while they sleep."
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