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"But, on balance, we seized the marketplace. We've got a great infrastructure. And yes it's struggling in some areas because of some external factors and some internal factors."
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"When bored of sitting, move! When bored of moving, sit! Balance your life or there will remain neither moving nor sitting in your life but only falling!"

"We live here for five to fifty years (in this world, in the relative) and we are searching for beautiful houses there, while where we have to live permanently (moksha; in the Real, Self), there is no work being done for it; and no one is even inquiring about that (place). The world is baseless/disorderly. 'Do something for here and do something for there'. We are not saying not to do anything for here. Do both. Don't you have two hands?"

"God has said for us to know bad, as bad and good, as good. But while knowing the bad, there should not be the slightest abhorrence towards it and while knowing the good, there should not be slightest attachment towards it. Without knowing bad, as bad, the good cannot be known as good."

"When you cry and laugh at the same time, you have reached a state of balance."
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"When you're doing that you lose your focus on the discipline of the business, and how you train people at Hamburger University, and everybody gets on a bigger, different vision, and they're not on the same page."


"We have very specific rules about how we go to market with children, and I think they are very responsible."


"Ronald has had bicycle safety and safety in the home. Yes, Ronald is McDonald's, second most recognised figure after Santa Claus, and there's an element of obviously benefiting your business."


"But in terms of the code by which we go to market - it's not telling kids to supersize, we're not selling them, generally, products, in the advertising we do to them."


"When you raise prices, you've got to make sure you get it to the bottom line. You can fritter it away because of the way you're running the business, with maybe not a totally disciplined approach."


"McDonald's is almost 50 years old. For 47 years we had a pretty consistent track record of being able to deliver admirable sales."


"But you know the second month I was here I put out a healthy lifestyles directive. The pundits will say it was because we were sued. Well that's what they say. It was never about that."


"The markets where we've got real good presence are the older, more mature markets like Australia, and Western Europe - where we've only got 6,000 stores, compared to the US with 13,000."
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