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"I look for those moments that are "gee whiz" moments. There's some "gee whiz" stories in our show, and they can't be written like A-1 in the Times. They have to be written more like Page 6 in the Post."
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"When the New York Times scratches its head, get ready for total baldness as you tear out your hair."

"Pro-government press is not a press it is just a lie-generating ugly machine; it is a guard dog, guarding only the official thieves, not the public!"

"Sensationalism dies quickly, fear is long-lived."

"If you interviewed 1,000 politicians and asked about whether the media's too soft or too hard, about 999 would say too hard."

"Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation."

"The minute viewers callin or write about your looks, they were not listening to what you were saying."

"This is the truth about mainstream media and advertising: People wouldn't have to pay to show you such messages if they were right."

"If you're nice, decent, attractive, get good grades and are talented, no one wants to read about that...They want to read what's out-of-the-ordinary, the scandalous, the shocking and the tragic. They want a story; they want to be captivated and what's typical does not give them that...unless, of course, that person ends up a victim, commits a crime or loses their minds via a love affair."
Explore more quotes by Shepard Smith


"The exact time of death, I think, is not something that matters so much at this moment for we will be reliving John Paul's life for many days and weeks and even years and decades and centuries to come."


"I need to keep my story count high. I'm trying to get as many stories in my hour as is humanly possible. We're telling more stories in our hour than any national newscast has in the history of this business, I think."


"I look for those moments that are "gee whiz" moments. There's some "gee whiz" stories in our show, and they can't be written like A-1 in the Times. They have to be written more like Page 6 in the Post."
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