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Leo Bogart

"Advertisements may be evaluated scientifically; they cannot be created scientifically."

Leo Bogart, American Sociologist
May,
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"Advertisements may be evaluated scientifically; they cannot be created scientifically."

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"Do not do unto others as you expect they should do unto you. Their tastes may not be the same."

George Bernard Shaw, Irish Dramatist
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"Most redoubted lord and right sovereign cousin, may the Almighty Lord have you in his keeping."

Owen Glendower, Welsh Royalty
May, Right
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"You may be surprised to discover you're rich, especially if you're broke."

P. J. O'Rourke, American Comedian
May,
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"It must take account of what it decrees for today in order that today may not paralyze tomorrow."

Felix Frankfurter, American Judge
May, Order, Today, Tomorrow
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"I don't rhyme right now, but I may ten years from now."

Jill Scott, American Musician
May, Now, Right, Years
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"Him, who incessantly laughs in the street, you may commonly hear grumbling in his closet."

Johann Kaspar Lavater, German Theologian
May,
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"It may be proper to observe, that I had now passed the utmost frontier of the white settlements on that border."

William Bartram, American Environmentalist
May, Now
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"You create a pile of dirt and then drive over it. We may have to learn to drive all over again."

Steven Squyres, American Scientist
May,
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"It is good for us to keep some account of our prayers, that we may not unsay them in our practice."

Matthew Henry, English Clergyman
May, Practice
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"What they did was to make a pilot and it may well go to series at the next festival but I don't have any news on that. It's already been on Paramount actually, but as it's on Paramount it'll probably be on several more times... hopefully."

Jo Brand, British Comedian
May, News

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"In my opinion, fun is what makes advertising successful."
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"The Great Idea in advertising is far more than the sum of the recognition scores, the ratings and all the other superficial indicators of its success; it is in the realm of myth, to which measurements cannot apply."
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Leo Bogart
"Advertisements may be evaluated scientifically; they cannot be created scientifically."
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