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Frank Luntz

"Words can sometimes be used to confuse, but it's up to the practitioners of the study of language to apply them for good and not for evil. It is just like fire; fire can heat your house or burn it down."

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"Words can sometimes be used to confuse, but it's up to the practitioners of the study of language to apply them for good and not for evil. It is just like fire; fire can heat your house or burn it down."

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Frank Luntz
"It's all emotion. But there's nothing wrong with emotion. When we are in love, we are not rational; we are emotional. When we are on vacation, we are not rational; we are emotional."

Love

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Frank Luntz
"The Republican National Committee hired me, and they hired me because they wanted someone who could look members straight in the eye and tell them the truth."

Truth

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Frank Luntz
"The principles behind explaining and educating the product or the elected official is similar, even though the actual execution of it is very, very different."

Explanation

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Frank Luntz
"In fact, in more cases than not, when we are rational, we're actually unhappy. Emotion is good; passion is good. Being into what we're into, provided that it's a healthy pursuit, it's a good thing."

Being

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Frank Luntz
"Politics is gut; commercials are gut."

Politics

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Frank Luntz
"Words can sometimes be used to confuse, but it's up to the practitioners of the study of language to apply them for good and not for evil. It is just like fire; fire can heat your house or burn it down."

Evil

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Frank Luntz
"So often corporate America, business America, are the worst communicators, because all they understand are facts, and they cannot tell a story. They know how to explain their quarterly results, but they don't know how to explain what they mean."

Business

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Frank Luntz
"A compelling story, even if factually inaccurate, can be more emotionally compelling than a dry recitation of the truth."

Truth

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Frank Luntz
"There are people still in the Republican Party that I believe practice the communication of anger, of disappointment, of regret, of pain, of sorrow, of suffering. That's not what the American people want to hear."

Anger

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Frank Luntz
"If you're a good numbers person, you're a bad language person."

Language

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Aberjhani

"We are confident that evil can never happen to us until it does."

Author Name

Personal Development

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Aberjhani

"MANY PHENOMENA--wars, plagues, sudden audits--have been advanced as evidence for the hidden hand of Satan in the affairs of Man."

Author Name

Personal Development

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Aberjhani

"Our greatest pretenses are built up not to hide the evil and the ugly in us, but our emptiness. The hardest thing to hide is something that is not there."

Author Name

Personal Development

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Aberjhani

"There is such a thing as doing good that evil may come."

Author Name

Personal Development

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Aberjhani

"Sometimes evil didn't need an excuse. Sometimes evil just was."

Author Name

Personal Development

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Aberjhani

"All evil is good become cancerous."

Author Name

Personal Development

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Aberjhani

"Fascism is not defined by the number of its victims, but by the way it kills them."

Author Name

Personal Development

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Aberjhani

"But other vampire stories? Well, no, I really haven't read too many, and I can't say I'm crazy about romantic vampires anyway - to me the vampire is simply an evil monster."

Author Name

Personal Development

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Aberjhani

"Good can imagine Evil; but Evil cannot imagine Good."

Author Name

Personal Development

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Aberjhani

"I believe that dogma is often evil."

Author Name

Personal Development

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