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"Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread."
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"Brands are like shoes, they come in sizes and styles; one size & style doesn't fit everyone."
Author Name
Personal Development
"With a solid prospecting system you will find qualified people to present your products and services to; with a solid marketing system, buyers will find you in order to learn about your products and services, whilst during this process your brand is born."
Author Name
Personal Development
"Internal marketing is probably much more important than external marketing. That's even more true today than it's ever been."
Author Name
Personal Development
"It did what all ads are supposed to do: create an anxiety relievable by purchase."
Author Name
Personal Development
"Attention is a main asset in marketing."
Author Name
Personal Development
"People and organisations should want to be associated with you as a brand. A sign of a depleted and irrelevant brand is unwillingness of your market or peers to associate with you."
Author Name
Personal Development
"His name, even, is part of the marketing scheme, I mean, Thelonious Sphere Monk - how can you think of a better name to fit his style of playing?"
Author Name
Personal Development
"The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself."
Author Name
Personal Development
"The ironic thing is that marketers have responded to this problem with the single worst cure possible. To deal with the clutter and the diminished effectiveness of Interruption Marketing, they're interrupting us even more!"
Author Name
Personal Development
"Man is a social being; it's not surprising we love social proofs, it sells brands fast."
Author Name
Personal Development
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"Rich is my word for someone who can afford to make choices, who has enough resources to do more than merely survive."
Wealth
"Art changes posture and posture changes innocent bystanders."
Art
"Leadership, on the other hand, is about creating change you believe in."
Leadership
"One thing that most comic artists avoid is showing decisions. They show action, sure, and they show results, but they don't show (because it's difficult to show) the hero or the villain making a choice."
Decision-Making
"There are two mistakes one can make along the road to truth. Not going all the way, and not starting."
Philosophy
"That's your opportunity--to approach your work in a way that generates unique learning and interactions that are worth sharing."
Motivation
"What tribes are, is a very simple concept that goes back 50 million years. It's about leading and connecting people and ideas. And it's something that people have wanted forever."
People
"Art is what we call...the thing an artist does.It's not the medium or the oil or the price or whether it hangs on a wall or you eat it. What matters, what makes it art, is that the person who made it overcame the resistance, ignored the voice of doubt and made something worth making. Something risky. Something human.Art is not in the ...eye of the beholder. It's in the soul of the artist."
Art
"Change almost never fails because it's too early. It almost always fails because it's too late."
Change
"A genius looks at something that others are stuck on and gets the world unstuck. So the question is: Have you ever done that?"
Inspirational
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