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Henry R. Luce

"There are men who can write poetry, and there are men who can read balance sheets. The men who can read balance sheets cannot write."

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"There are men who can write poetry, and there are men who can read balance sheets. The men who can read balance sheets cannot write."

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Henry R. Luce
"There are men who can write poetry, and there are men who can read balance sheets. The men who can read balance sheets cannot write."
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Henry R. Luce
"Business, more than any other occupation, is a continual dealing with the future; it is a continual calculation, an instinctive exercise in foresight."
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Henry R. Luce
"Publishing is a business, but journalism never was and is not essentially a business. Nor is it a profession."
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Henry R. Luce
"I became a journalist to come as close as possible to the heart of the world."
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Henry R. Luce
"Show me a man who claims he is objective and I'll show you a man with illusions."
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Henry R. Luce
"To see, and to show, is the mission now undertaken by Life."
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Henry R. Luce
"Time should make enemies and Life should make friends."
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Henry R. Luce
"I suggest that what we want to do is not to leave to posterity a great institution, but to leave behind a great tradition of journalism ably practiced in our time."
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