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"One thing that hasn't changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we're already familiar with the advertiser in question and have a positive opinion of them."
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"All labor that uplifts humanity has dignity and importance and should be undertaken with painstaking excellence."
Author Name
Personal Development
"Suffering is the positive element in this world, indeed it is the only link between this world and the positive."
Author Name
Personal Development
"I will honor Christmas in my heart, and try to keep it all the year."
Author Name
Personal Development
"If we live in the moment every misery shall fade."
Author Name
Personal Development
"If we do right, we shall rejoice."
Author Name
Personal Development
"Write it on your heart that every day is the best day in the year."
Author Name
Personal Development
"Art is not a study of positive reality, it is the seeking for ideal truth."
Author Name
Personal Development
"I can live for two months on a good compliment."
Author Name
Personal Development
"Conservatism has had from its inception vigorously positive, intellectually rigorous agenda and thinking. That agenda should have in my three pillars: strengthen the economy, strengthen our security, and strengthen our families."
Author Name
Personal Development
"The only reason we make good role models is because you guys look up to athletes and we can influence you in positive ways. But the real role models should be your parents and teachers!"
Author Name
Personal Development
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"In marketing you must choose between boredom, shouting and seduction. Which do you want?"
Boredom
"The first step in exceeding your customer's expectations is to know those expectations."
Customer
"The value of an item - in the mind of a consumer - is simply the difference between the anticipated price and the price on the tag."
Difference
"Strings of gravity vibrate at a different frequency than strings of light."
Physics
"It appears that the media filters we carry in our heads are like computers: they've been forced to get faster in order to keep up with the demands our high-speed society puts on them."
Society
"A good story often increases the salability of an item without increasing its actual value."
Values
"A visual image is a simple thing, a picture that enters the eyes."
Perception
"What this means is that the first week of every new series of ads will continue to yield softer results than you can expect to see in weeks two and three."
Marketing
"Writing good ads is easy when you have something to say."
Writing
"Month after month, Wizard Academy equips people who want to make a difference. This is why journalists and scientists and artists and educators and business owners and advertising professionals and ministers are attracted to our little school."
Business
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