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"Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project."
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"Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project."
"Internal marketing is probably much more important than external marketing. That's even more true today than it's ever been."
"Content is not king " relevant, timely and authentic content is king."
"The time to market yourself is all of the time."
"Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread."
"Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing."
"You need editors, not brand managers,who will push the envelope to make [a brand media property] go forward."
"In many instances, the words "sell and "influence are completely interchangeable."
Explore more quotes by Rowan Atkinson
"And what's interesting about him as a comic character is that the custard pie hardly ever ends up on his face."
"Of course, some would say if you have a performing inclination, then you should become a lawyer. That's a platform we use, or a priest. You know, anywhere you lecture and pontificate to people."
"I feel as though the camera is almost a kind of voyeur in Mr. Bean's life, and you just watch this bizarre man going about his life in the way that he wants to."
"I would return to the Blackadder character if the opportunity came up. I have no qualms about that at all."
"And, we put a lot more value, or at least I personally put a lot more value, on the creative values and creative challenges of something than the commercial necessities."
"When I was doing Bean more than I've done him in the last few years, I did strange things - like appearing on chat shows in character as Mr. Bean."
"We still have a tradition certainly in English television; it's faded a bit in the last five years, but we still have a tradition where the important thing is the quality and the challenging nature of the programming."
"It's the difficulty we had with Mr. Bean, actually, when it went from TV to film. You certainly discover that you need to explain more about a character."
"Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project."
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