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Exlpore more Will quotes

"Do whatever you will, but first be such as are able to will."

"Most successes are unhappy. That's why they are successes - they have to reassure themselves about themselves by achieving something that the world will notice."

"Whoever battles with monsters had better see that it does not turn him into a monster. And if you gaze long into an abyss, the abyss will gaze back into you."
Will,

"He is winding the watch of his wit; by and by it will strike."
Explore more quotes by Michael Schudson

"The power of ads rests more in the repetition of obvious exhortations than in the subtle transmission of values."

"Chances are that neither the client nor the agency will ever know very much about what role the ad has played in sales or profits of the client, either short-term or long-term."

"American advertisers rely on 'essentially illogical' approaches to determine their advertising budgets."

"Most criticism of advertising is written in ignorance of what actually happens inside these agencies."

"Advertisements ordinarily work their wonders, to the extent that they work at all, on an inattentive public."

"The effectiveness of advertising depends on the amount and kind of product information available to consumers... advertising will be more successful the more impoverished the consumer's information environment."
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