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"Our job is to bring the dead facts to life."
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Exlpore more Life quotes
"The condition you're in at this moment is the product of your previous thoughts, to change your condition, change your thoughts."
Personal Development
"The worst enemy of life, freedom and the common decencies is total anarchy; their second worst enemy is total efficiency."
"To get matured, you must have an education in the School of Solitude!"
"Happiness is not defined by how much money you possess."
"If you want people to enter your world, you don't need to invite them; just keep your door open and keep your thoughts plain!"
Explore more quotes by William Bernbach
"Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art."
"In this very real world, good doesn't drive out evil. Evil doesn't drive out good. But the energetic displaces the passive."
"Our job is to sell our clients' merchandise... not ourselves. Our job is to kill the cleverness that makes us shine instead of the product. Our job is to simplify, to tear away the unrelated, to pluck out the weeds that are smothering the product message."
"Properly practiced creativity must result in greater sales more economically achieved. Properly practiced creativity can lift your claims out of the swamp of sameness and make them accepted, believed, persuasive, urgent."
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