"But then the subject turned to the spiritual life and Meg talked about her many visits to ashrams in India and her admiration for Swami Muktananda and Gurumayi. That got in the way, especially because he told her of his skepticism regarding the guru industry, and suggested she might profitably read Gita Mehta's book Karma Cola. "Why are you so cynical? she asked him, as if she genuinely wanted to know the answer, and he said that if you grew up in India it was easy to conclude that these people were fakes. "Yes, of course there are lots of charlatans, she said, reasonably, "but can't you discriminate? He shook his head sadly. "No, he said. "No, I can't. That was the end of their chat."