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"A good advertisement is one which sells the product without drawing attention to itself."
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"You can't get attention of one who focused on himself."
Author Name
Personal Development
"If you feel obsessed to prove something to the world, then you'd need world attention to be able to prove it."
Author Name
Personal Development
"Give whatever you are doing and whoever you are with the gift of your attention."
Author Name
Personal Development
"They pay little attention to what we say and prefer to read tea leaves."
Author Name
Personal Development
"The audience only pays attention as long as you know where you are going."
Author Name
Personal Development
"I live myself with my cat Pebbles. She isn't enjoying the attention as much as me - she ran off up the stairs as soon as the film crew for the show came into the house. She didn't come down for hours. But I have the support of all my brothers and sisters and my neighbours and friends - everyone thinks it's just great."
Author Name
Personal Development
"Guard with jealous attention the public liberty. Suspect everyone who approaches that jewel. Unfortunately, nothing will preserve it but downright force. Whenever you give up that force, you are inevitably ruined."
Author Name
Personal Development
"You learn a lot more from the lows because it makes you pay attention to what you're doing."
Author Name
Personal Development
"In the first place, you must pay great attention to the key note."
Author Name
Personal Development
"Being a good songwriter means paying attention and sticking your hand out the window to catch the song on the way to someone else's house!"
Author Name
Personal Development
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"Never stop testing, and your advertising will never stop improving."
Advertising
"Advertising is only evil when it advertises evil things."
Advertising
"Advertising reflects the mores of society, but it does not influence them."
Society
"It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea."
Creativity
"The advertisers who believe in the selling power of jingles have never had to sell anything."
Power
"Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom."
Society
"I avoid clients for whom advertising is only a marginal factor in their marketing mix. They have an awkward tendency to raid their advertising appropriations whenever they need cash for other purposes."
Advertising
"In the modern world of business, it is useless to be a creative, original thinker unless you can also sell what you create."
Business
"If you ever have the good fortune to create a great advertising campaign, you will soon see another agency steal it. This is irritating, but don't let it worry you; nobody has ever built a brand by imitating somebody else's advertising."
Advertising
"The best ideas come as jokes. Make your thinking as funny as possible."
Fun
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