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Alain de Botton

"But the answer isn't just to intimidate people into consuming more 'serious' news; it is to push so-called serious outlets into learning to present important information in ways that can properly engage audiences. It is too easy to claim that serious things must be, and can almost afford to be, a bit boring. The challenge is to transcend the current dichotomy between those outlets that offer thoughtful but impotent instruction on the one hand and those that provide sensationalism stripped of responsibility on the other."

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"But the answer isn't just to intimidate people into consuming more 'serious' news; it is to push so-called serious outlets into learning to present important information in ways that can properly engage audiences. It is too easy to claim that serious things must be, and can almost afford to be, a bit boring. The challenge is to transcend the current dichotomy between those outlets that offer thoughtful but impotent instruction on the one hand and those that provide sensationalism stripped of responsibility on the other."

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Amber Hurdle

"Myspace alone has just over 80 million users and ranks as the sixth most popular English language website and the eighth most popular site in the world."

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Amber Hurdle

"Up till now it has been thought that the growth of the Christian myths during the Roman Empire was possible only because printing was not yet invented. Precisely the contrary. The daily press and the telegraph, which in a moment spreads inventions over the whole earth, fabricate more myths (and the bourgeois cattle believe and enlarge upon them) in one day than could have formerly been done in a century."

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Amber Hurdle

"All the promise of a movie is in the trailer."

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"It is far more difficult to murder a phantom than a reality."

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Amber Hurdle

"The one function that TV news performs very well is that when there is no news we give it to you with the same emphasis as if it were."

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"The tendency to gather and to breed philosophers in universities does not belong to ages of free and humane reflection: it is scholastic and proper to the Middle Ages and to Germany."

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Amber Hurdle

"We are nauseated by the sight of trivial personalities decomposing in the eternity of print."

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Amber Hurdle

"If you're nice, decent, attractive, get good grades and are talented, no one wants to read about that...They want to read what's out-of-the-ordinary, the scandalous, the shocking and the tragic. They want a story; they want to be captivated and what's typical does not give them that...unless, of course, that person ends up a victim, commits a crime or loses their minds via a love affair."

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Amber Hurdle

"The only way to see a movie is in a big theater, on a big screen, with a big bag of popcorn."

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Amber Hurdle

"Madison Avenue is a very powerful aggression against private consciousness. A demand that you yield your private consciousness to public manipulation."

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Alain de Botton
"Instead of bringing back 1600 plants, we might return from our journeys with a collection of small unfAated but life-enhancing thoughts."
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"A dominant impulse on encountering beauty is to wish to hold on to it, to possess it and give it weight in one's life. There is an urge to say, 'I was here, I saw this and it mattered to me."
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Alain de Botton
"A sharp decline in actual deprivation may, paradoxically, have been accompanied by an ongoing and even escalating sense of fear of deprivation."
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Alain de Botton
"If we were entirely sane, if madness did not have a serious grip on one side of us, other people's tragedies would hold a great deal less interest for us."
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Alain de Botton
"Curiosity takes ignorance seriously, and is confident enough to admit when it does not know. It is aware of not knowing, and it sets out to do something about it."
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Alain de Botton
"A world where a majority had imbibed the lessons implicit within tragic art would be one in which the consequences of our failures would necessarily cease to weigh upon us so heavily."
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Alain de Botton
"Wealth is not an absolute. It is relative to desire. Every time we yearn for something we cannot afford, we grow poorer, whatever our resources. And every time we feel satisfied with what we have, we can be counted as rich, however little we may actually possess."
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Alain de Botton
"If the world seems unfair or beyond our understanding, sublime places suggest that it is not surprising that things should be thus. We are the playthings of the forces that laid out the oceans and chiselled the mountains."
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Alain de Botton
"The difference between hope and despair is a different way of telling stories from the same facts."
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Alain de Botton
"Failure is becoming someone who needs others to fail."
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