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Sarah Caldwell

"If you can sell green toothpaste in this country, you can sell opera."

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"If you can sell green toothpaste in this country, you can sell opera."

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Explore more quotes by Sarah Caldwell

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Sarah Caldwell
"As the director of an opera, it is my responsibility to unify the style of the particular performance, but one can certainly approach the piece from different points of view. That's what makes it interesting and keeps it alive."
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Sarah Caldwell
"I enjoy doing both of them very much, concert work particularly, and the division varies from season to season."
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Sarah Caldwell
"If you approach an opera as though it were something that always went a certain way, that's what you get. I approach an opera as though I didn't know it."
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Sarah Caldwell
"That's what it is that you rehearse - the making of music, not the playing of notes as abstractions."
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Sarah Caldwell
"Music - opera particularly - is a process which is endurable or successful only if it is achieved by people who love to collaborate."
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Sarah Caldwell
"Success is important only to the extent that it puts one in a position to do more things one likes to do."
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Sarah Caldwell
"The fact is that great musical pieces take and hold the stage because they provide great emotional experiences."
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Sarah Caldwell
"Learn everything you can, anytime you can, from anyone you can - there will always come a time when you will be grateful you did."
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Sarah Caldwell
"If you can sell green toothpaste in this country, you can sell opera."
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