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"We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'"
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"People debate over whether or not there is a literal Hell, in the literal sense often described as fire and eternal torture, which, to many, seems to be too harsh a punishment. If men really want to fear something, they should be fearing separation from God, the supposedly more comforting alternative to a literal Hell. For separation from the authorship of love, mercy, and goodness is the ultimate torture. If you think a literal Hell sounds too bad, you are very much underestimating the pain of being absolutely, wholly separated from the goodness while exposed to the reality of the holiness of God."
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Personal Development
"I saw hell. The hospital had divided and conquered pretty successfully."
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Personal Development
"From the moment I was six I felt sexy. And let me tell you it was hell, sheer hell, waiting to do something about it."
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Personal Development
"The safest road to hell is the gradual one - the gentle slope, soft underfoot, without sudden turnings, without milestones, without signposts."
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Personal Development
"If we had more hell in the pulpit, we would have less hell in the pew."
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Personal Development
"What the hell did I do in the 80's? Midnight Run. A perfect movie. Just a perfect movie."
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Personal Development
"Hell is an outrage on humanity. When you tell me that your deity made you in his image, I reply that he must have been very ugly."
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Personal Development
"Hell is so bloody thing, but with Lucifer from Lucifer series, hell is like comedy."
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Personal Development
"I never see thy face but I think upon hell-fire."
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Personal Development
"A perpetual holiday is a good working definition of hell."
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"We want consumers to say, 'That's a hell of a product' instead of, 'That's a hell of an ad.'"
Hell
"Curiosity about life in all of its aspects, I think, is still the secret of great creative people."
Life
"I have learned to respect ideas, wherever they come from. Often they come from clients. Account executives often have big creative ideas, regardless of what some writers think."
Creativity
"To swear off making mistakes is very easy. All you have to do is swear off having ideas."
Creativity
"If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks."
Art
"Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business."
Business
"I have learned that it is far easier to write a speech about good advertising than it is to write a good ad."
Advertising
"Good advertising does not just circulate information. It penetrates the public mind with desires and belief."
Trust
"Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'"
People
"Too many ads that try not to go over the reader's head end up beneath his notice."
Advertising
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