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"Eighty percent of our life is emotion, and only 20 percent is intellect. I am much more interested in how you feel than how you think. I can change how you think, but how you feel is something deeper and stronger, and it's something that's inside you."
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"Anyway, it's like with bikes,' said the first speaker authoritatively. 'I thought I was going to get this bike with seven gears and one of them razorblade saddles and purple paint and everything, and they gave me this light blue one. With a basket. A girl's bike.''Well. You're a girl,' said one of the others.'That's sexism, that is. Going around giving people girly presents just because they're a girl."
"When you meet someone, and you find that they are prejudiced against your kind, it might be your chance, not to confirm, but to be the one to finally change their mind."
"Such is the state of life, that none are happy but by the anticipation of change: the change itself is nothing; when we have made it, the next wish is to change again."
"Every living object has to change every moment just to live."
"Change is the rule. Permanence is an illusion."
"Losing your job gives you the opportunity to make your life count."
"If you don't like the solution, change the problem."
Explore more quotes by Frank Luntz
"It's all emotion. But there's nothing wrong with emotion. When we are in love, we are not rational; we are emotional. When we are on vacation, we are not rational; we are emotional."
"Sound science must be our guide in choosing which problems to tackle and how to approach them."
"Republicans use think tanks to come up with a lot of their messages. The think tanks are the single worst, most undisciplined example of communication I've ever seen."
"In fact, in more cases than not, when we are rational, we're actually unhappy. Emotion is good; passion is good. Being into what we're into, provided that it's a healthy pursuit, it's a good thing."
"The challenge in working in politics, particularly if you're working for a political party, is that everyone's a messenger."
"I've done reasonably well over the last 10 years because I took the strategy of language and politics and applied it to the corporate world, which has never been done before."
"We decide based on how people look; we decide based on how people sound; we decide based on how people are dressed. We decide based on their passion."
"One of the things that you have trouble with politicians, particularly in Washington, is when you get mad at them and you can't touch them; you can't punch them; you can't yell at them."
"Words can sometimes be used to confuse, but it's up to the practitioners of the study of language to apply them for good and not for evil. It is just like fire; fire can heat your house or burn it down."
"Eighty percent of our life is emotion, and only 20 percent is intellect. I am much more interested in how you feel than how you think. I can change how you think, but how you feel is something deeper and stronger, and it's something that's inside you."
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