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"If a prospective Presidential approach can't be explained clearly enough to be understood well, it probably hasn't been thought through well enough. If not well understood by the American people, it probably won't "sail" anyway. Send it back for further thought."
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"The moment comes when a character does or says something you hadn't thought about. At that moment he's alive and you leave it to him."

"Never underestimate the power of a simple thought."

"I thought it completely absurd to mention my name in the same breath as the presidency."

"In Socrates' thought the two marks of individual self-consciousness appear; it is practical and it is social."

"You are not a human being, but you are a thinking and dreaming machine."
Explore more quotes by Donald Rumsfeld

"Test ideas in the marketplace. You learn from hearing a range of perspectives. Consultation helps engender the support decisions need to be successfully implemented."

"Don't do or say things you would not like to see on the front page of The Washington Post."

"See that the President, the Cabinet and staff are informed. If cut out of the information flow, their decisions may be poor, not made, or not confidently or persuasively implemented."

"When asked for your views, by the press or others, remember that what they really want to know is the President's views."

"Enjoy your time in public service. It may well be one of the most interesting and challenging times of your life."

"I can't tell you if the use of force in Iraq today will last five days, five weeks or five months, but it won't last any longer than that."

"Don't be a bottleneck. If a matter is not a decision for the President or you, delegate it. Force responsibility down and out. Find problem areas, add structure and delegate. The pressure is to do the reverse. Resist it."

"The Federal Government should be the last resort, not the first. Ask if a potential program is truly a federal responsibility or whether it can better be handled privately, by voluntary organizations, or by local or state governments."

"Plan backwards as well as forward. Set objectives and trace back to see how to achieve them. You may find that no path can get you there. Plan forward to see where your steps will take you, which may not be clear or intuitive."
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