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"I do believe that there are some universal cognitive tasks that are deep and profound - indeed, so deep and profound that it is worthwhile to understand them in order to design our displays in accord with those tasks."
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"A practical part of my teaching is to provide demonstrative, hands-on experiences."
Education

"The minimum we should hope for with any display technology is that it should do no harm."
Technology

"Public discussions are part of what it takes to make changes in the trillions of graphics published each year."
Public

"It is straightforward for me to be ethical, responsible, and kind-hearted because I have the resources to support that."
Support

"I think it is important for software to avoiding imposing a cognitive style on workers and their work."
Work

"A curious consequence is that I have become a minor celebrity."
Fame

"The idea of trying to create things that last - forever knowledge - has guided my work for a long time now."
Time

"The commonality between science and art is in trying to see profoundly - to develop strategies of seeing and showing."
Art

"The goal is to provide analytical tools that will last students a lifetime."
Goal

"Beautiful Evidence is about the theory and practice of analytical design."
Design
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"We thought it would be fun to try to design a show that would work well internationally and so that' s what we're intending to do with Fraggle Rock, and we are indeed now selling it around the world."
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Personal Development

"Ultimately we may still ask, why can't humans design a perfect society?"
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Personal Development

"People who run a ready-to-wear company are businessmen rather than production or design people."
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Personal Development

"A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools."
Author Name
Personal Development

"I was very interested in theatre, mostly in stage design. I did a little bit of acting."
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Personal Development

"I mean, I think about it, but I don't design my record to get a certain public response."
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Personal Development

"I don't start with a design objective, I start with a communication objective. I feel my project is successful if it communicates what it is supposed to communicate."
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Personal Development

"I've been amazed at how often those outside the discipline of design assume that what designers do is decoration. Good design is problem solving."
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Personal Development

"Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution."
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Personal Development

"Actually, I didn't make the claim that Ruby follows the principle of least surprise. Someone felt the design of Ruby follows that philosophy, so they started saying that. I didn't bring that up, actually."
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Personal Development
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