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"Design works if it's authentic, inspired, and has a clear point of view. It can't be a collection of input."
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"People who run a ready-to-wear company are businessmen rather than production or design people."

"Graphic designers judge a cover by its book."

"We must carefully consider card security solutions, such as adding photographs or machine-readable electronic strips, so to prevent further breaches of individual privacy that could result from changes to the design of Social Security Cards."

"The Court is most vulnerable and comes nearest to illegitimacy when it deals with judge-made constitutional law having little or no cognizable roots in the language or design of the Constitution."

"Once the product's task is known, design the interface first; then implement to the interface design."

"Biological engineering is not necessarily understanding systems but rather, I want to be able to design and build biological systems to perform particular applications."
Explore more quotes by Ron Johnson


"You need a very, exceptionally clear vision. And to me, a vision is something that you can say in one sentence. The fewer the words the better."


"Innovation is this amazing intersection between someone's imagination and the reality in which they live. The problem is, many companies don't have great imagination, but their view of reality tells them that it's impossible to do what they imagine."


"The reason Apple is really good, I think, and the reason their stores succeeded, is not just 'cause we know the big idea, but we have a real passion for the littlest detail. It's legendary in our products."


"Design works if it's authentic, inspired, and has a clear point of view. It can't be a collection of input."
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