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"Persuasion is achieved by the speaker's personal character when the speech is so spoken as to make us think him credible. We believe good men more fully and more readily than others: this is true generally whatever the question is, and absolutely true where exact certainty is impossible and opinions are divided."
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"You know, to address crowds and make promises does not require very much brains."
"It is absurd to hold that a man should be ashamed of an inability to defend himself with his limbs, but not ashamed of an inability to defend himself with speech and reason; for the use of rational speech is more distinctive of a human being than the use of his limbs."
"Rhetoric may be defined as the faculty of observing in any given case the available means of persuasion. This is not a function of any other art."
"I prayed aloud, less to plead for divine favor than to intimidate the tribe with articulate speech."
"Eloquence, at its highest pitch, leaves little room for reason or reflection, but addresses itself entirely to the desires and affections, captivating the willing hearers, and subduing their understanding."
"You aren't in the ivy halls of your miserable literature pursuit now. Without wasting more time, will thou cometh to the pointeth? Dost thou wanteth us to stayeth or leaveth?"
"It is this simplicity that makes the uneducated more effective than the educated when addressing popular audiences-makes them, as the poets tell us, 'charm the crowd's ears more finely.' Educated men lay down broad general principles; uneducated men argue from common knowledge and draw obvious conclusions."
Explore more quotes by Aristotle
"We are not angry with people we fear or respect, as long as we fear or respect them; you cannot be afraid of a person and also at the same time angry with him."
"The void is 'not-being,' and no part of 'what is' is a 'not-being,'; for what 'is' in the strict sense of the term is an absolute plenum. This plenum, however, is not 'one': on the contrary, it is a 'many' infinite in number and invisible owing to the minuteness of their bulk."
"I have gained this by philosophy. I do without being ordered what some are constrained to do by their fear of the law."
"Different men seek after happiness in different ways and by different means, and so make for themselves different modes of life and forms of government."
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