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"In our business, things look like a failure until they're not. It's pretty binary transitions."
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"Asking the appropriate questions means understanding exactly what your customer is trying to achieve."

"Tell your good news as an evangelist would. Do so with a passion driven by a need to help and solve problems that some people didn't even know they had."

"Government "help" to business is just as disastrous as government persecution... the only way a government can be of service to national prosperity is by keeping its hands off."

"Selling an electric sports car creates an opportunity to fundamentally change the way America drives."

"Winning 'Motor Trend' Car of the year is probably the closest thing to winning the Oscar or Emmy of the car industry."

"Concerning Personal Branding and Social Media, Understand that attention came be gained or gamed but trust must be earned."

"Business should never be merely transactional -it should be transformational."
Explore more quotes by Satya Nadella

"I went through a phase of reading lots of Urdu poetry, thanks to the great transliterated versions that have become available."

"At Microsoft, we're aspiring to have a living, learning culture with a growth mindset that allows us to learn from ourselves and our customers. These are the key attributes of the new culture at Microsoft, and I feel great about how it seems to be resonating and how it's seen as empowering."

"One thing we've talked a lot about, even in the first leadership meeting, was, what's the purpose of our leadership team? The framework we came up with is the notion that our purpose is to bring clarity, alignment and intensity."

"It's not about the failure, it's about learning from the failures. Failure itself cannot be celebrated."

"Information technology is at the core of how you do your business and how your business model itself evolves."

"If you could understand impermanence deeply, you would develop more equanimity. You would not get too excited about either the ups and downs of life."

"With all the abundance we have of computers and computing, what is scarce is human attention and time."

"India for sure is a mobile-first country. But I don't think it will be a mobile-only country for all time. An emerging market will have more computing in their lives, not less computing, as there is more GDP and there is more need. As they grow, they will also want computers that grow from their phone."
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